We don’t employ a cast of thousands and we most certainly don’t have a cube farm at 524 East Blvd. What we do have is experience, a keen eye for news value and the ability to produce measurable results.
Frustrated crafter. Coveter of shoes.
Before founding Rachel Sutherland Communications, Rachel was a journalist for more than 13 years, most recently as the Style Editor at the Charlotte Observer, the largest daily newspaper in the Carolinas.
As an editor at a major daily newspaper, Rachel was inundated with pitches of all shapes and sizes. She proved a quick study for assessing news value in a crowded marketplace.
Simply, she knows what works.
She has a keen eye for trend-spotting, a sharp wit and the ability to produce her best work on deadline.
The Michigan native is a graduate of Wayne State University, and lives in the Charlotte area with her husband and two children. She has served on the board of directors of Tri It For Life and the Regional AIDS Interfaith Network (RAIN).
DIY Junkie with a Power Tool Fascination
A yankee by birth, Lauren was raised in the South. Her creative eye and itchy fingers let her to Appalachian State University to study Fashion Merchandising. After a stint in New York City and an internship with Stylecaster, Lauren managed the Charlotte location of a national retail store before interning with RSC. She joined RSC full time in 2013.
We’re streamlined and cost-effective, and we like it that way. So do our clients. Among the tools we use to cut through the clutter and establish a strong presence for emerging lifestyle brands and nonprofits:
SOCIAL MEDIA MANAGEMENT
524 East Boulevard, Suite B Charlotte, NC 28203