We don’t employ a cast of thousands and we most certainly don’t have a cube farm at 2525 Distribution Street. What we do have is experience, a keen eye for news value and the ability to produce measurable results.
Frustrated crafter. Coveter of shoes.
Before founding Rachel Sutherland Communications, Rachel was a journalist for more than 13 years, most recently as the Style Editor at the Charlotte Observer, the largest daily newspaper in the Carolinas.
As an editor at a major daily newspaper, Rachel was inundated with pitches of all shapes and sizes. She proved a quick study for assessing news value in a crowded marketplace.
Simply, she knows what works.
She has a sharp wit and the ability to produce her best work on deadline.
The Michigan native is a graduate of Wayne State University, and lives in the Charlotte area with her husband and two children. She has served on the board of directors of Tri It For Life and the Regional AIDS Interfaith Network (RAIN). She was presented with the Ribbon of Love Leadership Award in 2015, and was a finalist for the Charlotte Athena Leadership Award in 2012.
DIY Junkie With A Power Tool Fascination
A yankee by birth, Lauren was raised in the South. Her creative eye and itchy fingers let her to Appalachian State University to study Fashion Merchandising. After a stint in New York City and an internship with Stylecaster, Lauren managed the Charlotte location of a national retail store before interning with RSC. She joined RSC full time in 2013.
Creative But With A Touch Of OCD
Being a Charlotte native makes Page something of a curiosity. She remembers an era when uptown was a ghost town after 5 p.m.
She's been a writer since childhood, through her days as an English major at Wake Forest University and up to her work today as a freelance features writer and copy writer. She helps organizations define their messages, reach their intended audiences and tell their stories in a clear, succinct and memorable way.
She calls herself creative but with a touch of OCD, which means she can come up with a clever way of saying something and stay on deadline.
Page is a fan of Facebook, enjoying (and writing about) good food, making lists, seeing movies (at the theater), live music, the daily print newspaper, Pinterest, pop culture, travel and Words with Friends.
We’re streamlined and cost-effective, and we like it that way. So do our clients. Among the tools we use to cut through the clutter and establish a strong presence for emerging lifestyle brands and nonprofits: